How to Create Engagement with A Virtual Audience

Do you ever feel like you’re talking to an empty room when you present virtually? You’re not alone, many speakers have found the transition from in person speaking to virtual stages a bit rocky, not anticipating the lack of audience engagement.

But is it really possible to get virtual engagement or should you have to just accept the lackluster zoom stares?

In this episode, I’ll show you that it is totally possible and teach you how to drive engagement from your virtual platform. 

EPISODE  SHOW NOTES👇

➡️ https://heathersager.com/episode60/

Transcript

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I find this to be pretty true when it comes to video, if you stare at a camera lens for 100% of the time, it's a little aggressive. It's a little aggressive because you feel like that person is like creep staring into your soul so don't feel like you need to stare at it all the time. 

But I would say, I used to say that 70% of the time holds true on the camera. I think it's a little bit more. I think you're more looking like it 75, 80% of the time looking at camera but what that means is it gives you the gift of not having to stare at that little lens the whole time. 

You also can look at your slides, look at your notes. If you are thinking and you have a tendency to look to the side, that's perfectly fine. Your goal isn't a 100% camera lens eye contact the whole time but I want you to be confident and strong and maintain that eye contact when appropriate so majority of the time you're going to hold eye contact with that camera lens, that is the first step to engagement because if you're not demonstrating your audience that you are fully present, how can you expect them to do the same or even give you a fraction of that. You have to maintain that presence first.

Well, hey friend, welcome to another episode of the Heather Sager show. I'm Heather and I believe that people don't connect with marketing, they connect with other people. So if you want others to see you as a go to authority, you've got to start showing up using your voice and sharing your message with intention. So consider this show right here your new playground to become an influential speaker so that you can actually start making strides towards that dream on your vision board. Let's go.

Hey, friend, it's Coach Heather. Welcome back to a another episode. Today we are getting tactical based around a question that I get a lot, that a lot of people don't think about asking. When I start working with clients, it always comes up so I figured we would address it here and give you some tips to start showing up in a more magnetic way on any kind of stage. 

Now, last month I had the opportunity to be a guest teacher inside of one of my client's membership. She asked me to come in and talk to her group around being more confident showing up on video. Something that I talked about all the time and I'm super passionate about because even though I've been a speaker for more than a decade, I was terrified of video, just terrified of video. Turn on a video and I would just turn into a fuddy-duddy. It was ridiculous. 

I love being able to share with people how I moved from being so awkward on camera to super comfortable on camera, and dare I say charismatic and exciting and you know, all those other wonderful things. 

After we finished the session, I asked my client, not how did I do but I said, what did you learn? Because she's a coaching client, I've been working with her for a couple months on her business, on her video. This was the first time she was watching me facilitate live. So I said, Hey, so what did you learn? What did you notice? 

The first thing she said was, 'Holy crap! Your energy level for the entire session was so high, it was so good! It was so engaging! How the hell do you keep that energy for so long? Like, I would need a nap after that.' 

I laughed and I said, you know, it's a few things. It's also the thing that if you want to become more magnetic and have people fall in love with your content and the transformation you teach, you have to bring the heat. You have to bring the energy.

In this world that we have now, so often I hear people say, 'ah, in this virtual world, I am missing the live interaction with people.' I want you to think about this for a moment. If you've spoken in front of groups before, have you ever used a statement like, I feed off of the energy of my audience. Be honest here, almost everybody says that I feed off of the energy of my audience. 

As humans, as people, we crave connection. To be perfectly honest, we crave feedback, but the positive kind, the validating kind. We love it when people laugh at our jokes, and we can see to their body language that they're paying attention. We love it when people are head nodding along with what we deliver. We like the immediacy of that feedback. We want to see that what we say actually matters and clicks. We need that validation. 

Quite frankly, it does not happen a lot in the virtual world because many times we're pre-recording content to be released, like I am right now, or let's say you teach a webinar. You don't see the people on the other side of the screen, or if you do see the people, let's say you're in a zoom meeting, and you can see six, dozens, hundreds, I don't know depends on the stage we're speaking on. Let's say you can actually see people's faces, sometimes when you make the mistake of scrolling to those other windows, you'll realize that people aren't really paying attention, which says either two things. 

One, you deliver your content maybe isn't as great as you were hoping for, or two, we just live in a very distracted world right now and it has nothing to do with you. All of this to say, we cannot rely on needing the energy and reaction for our audience for us to show up in the best way possible because in this world, you often only get that one first impression. When you show up on stage, you better bring the best version of you, the best version of your content if you want to inspire and get people to take action, enjoy your programs, or join your email list or hell just follow you online to learn more. 

If you're going to create change, you have to be the leader on a stage, which means you have to pack your own batteries. Today, what I'm going to do is teach you how do you drive engagement from a virtual platform. I'm not talking about like, step one, do this. Step two, we're going to do step by step.

I'm going to give you a let's call it a buffet of things for you to pull from today, so that you can crank the dial up on your energy and start making your virtual experiences more engaging and less reliant on what your audience does or doesn't do because let's be honest, you do not have control over them, what they choose to multitask with, whether or not they turn on their camera, whether or not they mute you or push pause, you can't control any of those things but you can control how you show up, and the energy and persona you bring to a virtual stage. Let me give you some tips around how to navigate that. 

And Hey, friend before we jump into the meaty, juicy details of this episode, if you're a new listener around here, welcome to the show. I am so thrilled that you chose this episode to start with. When you'll notice, you'll learn about me I word flub and I want you to know it's totally okay for you to do too. You don't have to be perfect on the stage but you do have to be intentional and you have to have high energy so people want to continue to learn from you, but welcome. 

If you are a loyal to the show, thank you so much for coming back. Can I ask a quick favor today? If you have been enjoying the show, would you please be so kind to rate the show, leave a five star review on iTunes and just take three minutes to leave a quick review. It would mean the world. 

We're up to about 40 reviews on iTunes. We were approaching the 25,000 download mark. The show is growing and I need your help. I need to get more entrepreneurs excited about being brave and sharing their message on stages, and you can help me do just that by taking the simple steps of rating the show and leaving a review. That's social proof, you and I both know it is gold in this online world. And if you haven't yet left a review, now is the time, friend, do it right now. Scroll to the bottom of the app, please, please, please, do it. Okay, now let's move on.

Alright, let's talk about how do we create more engagement with a virtual audience where we have that invisible curtain between us where we're just staring at a black dot on the screen. 

First let me hit on one thing before we dive into a few of these tips. I want to make sure you and I are on the same page that when it comes to engaging with an audience, you have to understand that the role that you play is to speak to people through a camera, which means friend, you need to start looking into the camera. 

I don't mean what we all do when we're on zoom. When we stare down at our screen to look at the faces of the person we're speaking with. You may think you're creating eye contact because you're looking in their eyes, but you are not. They see you looking in a different location than them. 

Here's what I want you to start doing. I want you to find your camera and start looking into your camera and start practicing what it sounds like for you to talk into a camera, knowing that you can't see their eyes, but you are giving them the gift of eye contact. You can't see their eyes but you are giving them the gift of eye contact. 

When you can start moving and getting comfortable of seeing the lens of that camera and imagining you are making eye contact with someone, holy crap, things start changing. 

Side note, my client that was the second thing that she noticed about my delivery was my eye contact is on frickin point when I deliver. But the funny thing is I am only looking at the black hole of a lens, I want you to start thinking about that.

Engagement #1: to create engagement, you have to give engagement, which means you have to give them eye contact, which means you have to be selfless by not craving that eye contact for yourself. You have to give it to them by looking through the camera lens. 

Now every once in a while, if you want to switch gears and say look at the screen, look at your notes, look at an audience if they're there, that's fine, too. The rule of thumb, I learned this from body language expert Tonya Reiman. 

She's the author of The Power of Body Language. She talks about how when it comes to eye contact in everyday conversation, you want to maintain eye contact about 70% of the time. 

I find this to be pretty true when it comes to video. If you stare at a camera lens for 100% of the time, it's a little aggressive. it's a little aggressive because you feel like that person is like creeps staring into your soul. Don't feel like you need to stare at it all the time. 

But I would say, I used to say that 70% of the time holds true on the camera. I think it's a little bit more. I think you're more looking like it 75, 80% of the time looking at camera but what that means is it gives you the the gift of not having to stare at that little lens the whole time. 

You also can look at your slides, look at your notes. If you were thinking and you have a tendency to look to the side, that's perfectly fine. Your goal isn't a 100% camera lens eye contact the whole time, but I want you to be confident and strong and maintain that eye contact when appropriate. 

Majority of the time you're going to hold eye contact with that camera lens. That is the first step to engagement because if you're not demonstrating your audience that you are fully present, how can you expect them to do the same or even give you a fraction of that you have to maintain that presence first. 

Tip number two, you need to create a talk ritual. What do I mean by this? if you are rushed through your day moving from zoom meeting to zoom meeting, to packing the kids lunch, to taking a showe,r to whatever like we pack a lot of things in our day as entrepreneurs, most of us working from home. We are jumping from personal life to professional life and all the things in between. 

What typically happens is when we need to show up, we show up with a dead battery. We expect that all the sudden, the speaking opportunity is going to light us up and all of the sudden all this energy's going to resurface. 

Let me tell you speaking from experience, sometimes that will happen. Sometimes I will be having a crazy day and when I show up to a coaching call or something else, it refuels me and I reconnect to why I'm doing, and I get all excited. 

But when it comes to a speaking event, you have to make sure that you are intentional with the energy you bring. This goes back to I think it was episode number one. I'll link to it in the show notes. 

In that one of those initial episodes I did was how do you create your persona for a stage, and I don't mean a character that you play. I mean honing in your brand of who you are and how you show up on any kind of online stage or physical stage. You have to be really clear around how you want to represent yourself and your brand because You are your brand. 

When you get intentional, that allows you to say okay, what needs to happen before I start speaking. You know, for me, I'm gonna approach getting ready for a coaching call differently than I would a Facebook Live, and that's a little differently than I would for a webinar or a keynote presentation. 

All those things have a slightly different nuance, but they usually include something like free space on my calendar for a set amount of time before, like when I do my webinars, I block out an hour before my webinar to make sure that I'm mentally prepped. I can tech check. I turn on music and like a crazy person I wild dance around at my office. This is not pretty dancing by the way. This is like Phoebe Buffay running through Central Park. Awkward doing it for having fun kind of dancing, if you watch friends, you know exactly the reference I am making. 

You need to like just go silly, move your body and get some energy happening. You need to have fun. Your pre talk ritual might have some technical pieces. it might have some content prep pieces, but do not miss your ritual. 

If you want to show up with energy, if you want to show up in an inspirational way, if you want to show up focused, and excited and present, you need to create space before you go live or hit record that allows for that so you need to build a pre-talk ritual, pre-recording ritual, pre-live ritual, whatever your stage is. Carve out. It could be a one minute ritual. It could be a five minute ritual. It could be a 30 minute ritual. I wouldn't put a time like barrier around it but you need to create something for yourself to create space, get in the right mindset, to jump on and have the right intention on that. That's the only way you're going to fundamentally bring good engagement from yourself so you can get that from your audience. 

Tip number three, when you were on camera, you need to think about how do you speak to one person to one frickin person. I'm going to say this, knowing that you already know this to be true. You know this to be true. When it comes to copywriting or anything else, they say the common phrase is, when you speak to everybody, you speak to nobody. 

You need to understand that when you are speaking to an audience, I don't care if it's one person, or a thousand people. If you try to address the audience, and throw in a bunch of, 'you guys,' or 'you all,' or all of those things, it's easier for your audience to slink back in their seat and be like, shouldn't see me anyways so what does it matter if I'm not paying attention?

 When you adjust your language and sort of start saying 'you' versus 'ou guys,' or 'you' versus 'you all,' or instead of saying 'many of you,' saying 'have you,' just the 'you,' you don't need to include the thousand other friends, just you. It speaks to all of them, but you're speaking to one of them.

You see this idea of speaking to one person, well, I think a lot of times when this is talked about in marketing messages and copywriting, it's talked about how this is valuable for you. You get to be a lot more effective as a marketer when you speak to one person. You already know that.L let me tell you from the other perspective.

Imagine you're in an audience and you know you're in an audience of a group of hundreds of people. You have a lot of other things on your plate and your mind is going a ton of different places. 

If somebody is delivering a message, and you're hearing them say it, but they're talking about a big group of people, it is much easier for you to detach from the message. It is much easier for you to detach from a message because it's a mass message, it's for a lot of people. Sure, you can choose to find the meaning in the message but when it is a message to the masses, for lack of a better term, it's easier for the audience to make the choice to detach or not. You're putting a lot of work on them. 

When you start talking to you, when you start describing your experience, when you start saying that, you notice I'm actually doing this in the entire episode. I'm talking to you right now. I'm talking just to you, friend. You're taking a walk around your neighborhood. You're driving the car. You're hopefully getting your kids out of the frickin house. You're having a sip of coffee, making dinner, whatever it is you're doing right now, I'm talking to you. You notice that? This whole time I've done that, with a minor exception of saying, 'you guys, who are new here, or all of you who are loyalists.' I don't even think I said that. I said a version of that but I still think it was you. 

Anywho, you. When I'm speaking to you, it's much easier for you to picture yourself in what I'm seeing. Am I right? It's less likely that you're going to detach for it. You're imagining how this could work for you in your Facebook Lives already. You're imagining how this could work for you in stories. You're imagine how this could work for you in whatever context you are picturing because I'm talking to you. 

Make this have meaning. Don't just make this another marketing like random tip of when you speak to everyone, you speak to no one, whatever the saying goes. I don't know who said it but everybody says it now. Don't just make it a meme that you share. Guilty. I've totally shared that before and I talk about it all the time. I want you to anchor in and make this matter because if you're listening to this show, you're not here to like speak to make a ton of money, although we're here to make money.

 I know you're here to make an impact. You have a message that you know can help people. This is how you start making an impact one person, one connection at a time. This is how you really anchor in and start driving engagement. Speak to one person. 

Tip number four. This one is so important and I think the hardest one for entrepreneurs, actually, any professional to embody is this. Make the stage your playground, make the stage your playground. 

I don't care what stage you're on. Again, if it's Facebook Live, Instagram stories. You're a guest speaker in a virtual summit. You're a guest speaker inside someone's program. You're a keynote speaker at a virtual or live event. 

Whatever the stage, make it your playground because when you have fun, your audience will sit back and get a little bit more comfortable and they'll begin to have fun too. 

When you are obsessed about your topic, your audience will lean in and get more interested. They'll want to know what juice are you drinking and how could they get a little taste of it. Because here's the thing, when you bring content to the masses, when you bring content out into the world, I want you to think about the energy, the excitement that you bring.

Let's say you're a level 10, your audience isn't going to meet you at a 10. Your audience is probably going to meet you at a two or three in terms of that energy, right? But if you're showing up at the energy, or excitement or enthusiasm as a two or three, your audience is a fraction, not even on the radar. 

If you're finding yourself frustrated that you're not getting engagement, it's probably because you're down at a level two or three and you are not stretching into a bigger persona, a bigger level of excitement and energy to pull your audience up with you. 

Some tough love from your coach right now, you have to turn the dial in your voice, in your body language, in your examples, in your personality. Bring more of you to the stage. You hear that in my voice, right? You hear this every episode. 

I am pretty damn dynamic with my voice. I talk fast. I'll go slow. I'll enunciate. I'll slur over my words and laugh about it. I pack personality in my delivery because if I know, if I show up at a 10, I am going to hold your engagement so much more. 

Am I gonna hold your engagement a 100% of the time? Hell, no. On podcast in your ear right now, you are multitasking I can guarantee it. For me to think that you were going to give me 100% engagement, I mean, maybe, maybe you were in the 1% of podcast listeners that has a notebook in your hand right now and you were in school and you have a whole Heather Sager notebook, and you have like a Heather Sager list of all the things. First of all, be sure to send me a message on Instagram and tell me with pictures, because I want to know who that is. 

Most likely, you're like most of us who listens to podcasts passively. Know this about your audience. Whatever stage you're speaking on, to not set unrealistic expectations that people are going to be hanging on every word. It's just not a thing that happens even for the most compelling speakers in the planet. They can hold attention for, like with a really good story. 

Also, the speakers that held my attention for I mean, sometimes 35 to 40 minutes, and I'll be like, holy crap, I just blinked in what happened. But beyond that,  you have to expect people's minds, need like dang breaks here and there.

Going back to it, you have to have fun. You have to have fun and make the stage your playground because if you're excited and having fun with the topic, you're showing your audience that this too can be fun. 

Don't expect engagement from your audience if you're not already having fun and bringing some energy, they're most likely, the engagement they bring you, it's probably not going to be the kind that you want, if you're not already having fun so tip number four, make the stage or playground. 

Figure out how can I have more fun, because when you have more fun, you'll notice you'll be a little bit more relaxed. You'll be a little less in your head.  You'll be a little less in your like sweat factor because you're so nervous and more around how can I make this fun for all of us. It just becomes a different experience. I know. It's easier said than done, especially if you're newer to speaking and it really freaks you out but trust it will get over time. 

Just asking yourself the question, how can I make this a little more fun? How can I make this be an experiment to try something out to do something new, make the stage your playground.

Tip number five, this one will be our last tip of the day and honestly, it's my favorite. It's probably the one you're waiting for because you want to know like Heather, what specifically do I do to get engagement so let me help you with this one. 

Ask better questions. ask better questions. When you're on stage, ask better questions and you will get better levels of engagement, better quality answers, better level responses, higher percentage responses. 

Let me talk about what that means. Asking better questions means your questions have to be designed for engagement. You should never walk into a talk without a list of questions prepared. You should never walk into a talk unsure of how people will answer questions. 

You should always understand, like what the potential engagement would be. Let me give you an example of this. One of the activities I run my students through inside my program Speak Up to Level Up where I help students nail their messaging, create their signature talk and start showing up as a guest speaker on stages to grow their authority. 

In that process, we do a pilot session of their talk and in the pilot I have them actually do any activities that they plan to do in their session. Do them live just to see how the engagement falls. 

Let me tell you what happens, is more than half of the time, what happens is somebody will pose a question to the audience, and the rest of the participants in the pilot session, they're not quite sure how to answer the question. 

Yes, this is what happens. It's like, the question is, what's one thing that keeps you up at night about I don't even know, knowing your purpose. Oh, my god, that was the worst example on the planet. Also, I've never heard anybody ask that question.

However, it is indicative of the kinds of questions we asked, but here's the thing. Gut check it. A lot of times people ask questions to sound smart, versus asking questions that are going to help their audience like participate because the more your audience participates in your content, the more they're going to be with you every step of the way. 

Imagine this, when you're in a presentation, I want you to imagine you're a bus driver and you're like opening the presentation, all aboard, which is a train not a bus but follow me in this analogy. 

You're like, all aboard, and everybody jumps on the bus, and you're like driving down the road. Right now with my two year old, he's obsessed with wheels on the bus so we're singing every version of wheels on the bus. 

Let's pretend the wheels on the bus go round and round, all through the frickin town on this journey of your talk. What's going to happen is you're going to hit a lot of bus stops through your presentation. 

Where when you bus stop, I want you to imagine as a bus driver, you crank your bus into park. You look back and you check and make sure that your people are still on and you open the doors and you give the people the ability to jump off or jump on. 

Now, if they are engaged, they are going to stay on that bus all through the frickin town with you. But if they're like, 'I don't get it,' or 'Oh, this looks more exciting over there on that stop.' They will jump off the frickin bus. 

I want you to think about your engagement, the questions you ask, whether they're rhetorical or they're actually questions that you're asking people to answer, they are your checkpoints on the bus route. 

These are times for you to actually get those 'Yep, still here. Still here, driver Heather. I'm still here. I'm holding on, I am like this is the best frickin tour I've ever been on. Keep me going.' 

With that in mind, when we ask these really big questions like, what's your life purpose? People didn't join the bus. They didn't get on the bus ride to explore super deep questions, at least right out of the gate. There are most certainly not going to type in a chat window with a bunch of strangers on the internet telling you their deepest inner desires and life's purpose because for most people, they haven't even taken time to explore those questions yet. 

It doesn't mean I want you to shy away from those questions but I do want you to think about Hmm, what are some easier your questions you can use? Make these questions like so slam dunk easy. Right? Let me give you some examples. 

Asking closed-ended questions is far better than open-ended question. A closed ended questions would be like, on a scale of 1 to 10, how confident are you showing up right now on a camera? Oh, boom, you can easily say I'm a seven or Oh, I'm a four. I'm at this. 

On a scale of one to 10, how important is online marketing to your business? On a scale of one to 10, how much fun are you having right now? On a scale of one to 10, I don't, whatever you want to do, right? 

Think about a question. It's easy, scale of 1 to 10. Boom, I have my answer. I do not have to think about it, quick, easy. Give them a rank, give them a scale. Boom, easy way to do it. 

A 'would you rather' question. Would you rather, a: listen to a podcast or b: watch a video on YouTube? Boom, which one A or B, A or B, or where you could even do A, B, or C, right? Multiple choice type of answers. Super easy. You can get really quick feedback. 

It's thoughtless answering but the strike of the keyboard, the raising of the hand, super easy thing. That's another one by the way. Give me a heart. Give me a thumbs up emoji. Raise your hand if, raise your hand. Instant identifier. Raise your hand if you're trying to get better at video. Raise your hand if you've heard that doing reels is gonna up your engagement on Instagram. Raise your hand if you miss live events. Raise your hand if, something like that, right, and you can replace it on virtual. 

Give me a thumbs up, give me an emoji, type 'hell yes' in the chat, if. All of these are easy, no-brainer engagement things. You should be using these in your live engagement. 

If you want to do open ended, make your open ended very, very easy. Here's how you test it. I want you to ask the question you're thinking to four other people. I just made that number up. It could be three people, it could be five people, but more than one or two. 

If they can't answer it like, that, your question is overly complex. For a live virtual talk, for recorded virtual talk, if you're doing an open ended question that they can't answer, like, it's too complicated, you need to simplify. 

It doesn't mean that I don't want you asking these questions but a lot of times, some of those deeper questions are going to be more appropriate for a hotseat session or a coaching session, or a like, let's say you're in a mastermind, and you're facilitating a conversation. When you're delivering a live or a talk, which is what the majority of you are doing. You want your questions to be easier answered. 

To do that, you have to test your questions. I think most people fly by the seat of their pants, when it comes to questions. Do not leave your questions to chance. This is the most important part of engagement and people forget about it. 

Throughout the talk, they're like, Oh, people look bored, or the chat, I should get some people in the chat. What random question could I come up with? You should not be random with your engagement, just like you should not be random with what you're talking about in your content. 

This is why it's so important to have a signature talk so you're actually connecting what you talk about back to your business but that's a concept for another day. These are how you start driving engagement and showing up with higher energy and not leaving the energy to the chance of your audience because if you leave it to your audience, not only are you going to be like grossly dissatisfied, but your audience will too. 

Let's say if you showed up to a talk and just left it in the hands of like, how's my audience feeling today? Like, you're gonna be disappointed, and so will they, and that's not a representation of your brand. 

So let's go back, the five tips we talked about today. Tip number one, make eye contact, you have to make it. You don't get it yourself like you just have to accept that piece. If you're going to be a leader and a speaker online, you have to demonstrate leadership, which means you're going to make sacrifices, which means you're not going to get the eye contact, but you will give it and if you give it that step number one to engagement. 

Tip number two, you have to create your own pre talk ritual. Get clear on how you want to show up, what your persona look like. For more on that, head back to the episode around authenticity, I'll link to it below. You have to make sure you're clear on how you're going to show up. Create a ritual so you show up with intention. 

Tip number three, speak to one person. Do not make detachment easy. Make it easy for them to see themselves in your message by talking to one person. 

Tip number four, make the stage your playground. If you're not having fun, your audience definitely won't have fun. You have the show up as a level 10. I don't mean let me make sure I really clarify this, I don't mean you have to do like the rah-rah super high talking like this crazy all the time. 

I don't mean that from a level 10. I mean, whatever your version of a level10 is. If you don't have dynamic in your voice, if you are more soft spoken, if you are very reserved, you are not living your level 10. 

You have to figure out what does it look like from a body language, from a content, from an energy. What does it look like for you to have fun and be the best version of you? The most compelling version of you. 

Your best version is going to look different than the next person because this is not something where only external personalities that are extroverted like I'm not saying you need to go out and beat the 'rah-rah' person. You do not have to do that. You have to figure out what your version is, and then make the playground to make it fun. 

Tip number five, ask better questions. You have to be intentional and design your engagement. Don't leave it to chance, and for the love of cheese, make it easy for your audience to participate. Make it easy for them to participate. Don't make them overthink. Make them think in the right areas but when it comes to quick questions, make it easier. 

Okay, I hope these tips are helpful for you. I can't wait to see how you'll use them. Do me a favor and let me, I want to know like this is all about action taking, right? I want to know which which one of these tips are you going to adopt this week so I can help hold you accountable and actually check in with you to see how you did it. 

Shoot over to Instagram, send me a direct message. You don't have to share your stories if you don't want to but send me a message and let me know which tip really spoke to you today and more importantly, how you're going to use it so that I can follow up with you and see how things are going. 

I'm over on Instagram @theheathersager. If a couple things we talked about today, we talked about getting more strategic with your engagement. We talked about getting more strategic and intentional with your message and how you show up. If you want some more of that, don't forget have an awesome live, not live, but mini-training happening right now. It's called the Three Speaking Strategies for your Online Business to grow your authority online, including the most easy pitch swipe you've ever seen that will help you book a guest talk, if that's important to you this week. 

You can grab that free training right now, over at heathersager.com/minitraining. That's heathersager.com/minitraining. And of course, all the links I mentioned there are in the show notes. I'll see you back next week, where we're talking about five ways to be featured as a guest speaker. Yep, there's more than one. There's a lot of different ways that you can get more visibility into your brand and your business online. I want to make sure that you know how to do that so that you can be moving forward in the best way possible to build your online business. Until then, you have a great week, and we'll see you soon.

Hey, friends, thanks so much for listening to today's episode. If you liked what you had to hear, and you're looking to make a bigger splash with your brand online, then you've got to check out my brand new free video training. You can get it over at heathersager.com/minitraining where I'm going to teach you the three speaking strategies that every online business owner needs for this virtual world here in 2020. Hint, you don't have to be some big pro speaker to make speaking work for your business. Go grab it now, heather sager.com/mini training and I'll see you on the next episode.